Dex One - Dex One Advertising Site
Website
T1M's Contribution:
AnalyticsCreative
Strategy
Technology
User Experience
Challenge
The Dex One Advertising site offers local businesses the marketing solutions they need to reach, win and keep ready-to-buy customers. The1stMovement (T1M) was challenged with evolving the site to better reflect the brand‘s look and feel, personality and values. The new advertising site also needed to integrate cohesively with other Dex One sites while offering a consistent user experience and more in-depth product information. Along with developing the Web version, we were tasked with developing a mobile version.
Results
We revamped the Dex One Advertising site to offer local businesses a much more intuitive way of finding the marketing and advertising tools, products and information they need. We also created a separate mobile version of the new site along with a custom Content Management System (CMS) to make it easy for the Dex One marketing team to continually update information on both the desktop and mobile versions. Although the new site has only recently launched, we are already kicking off the next phase of enhancements. Our work will include the creation of a series of vertical landing pages to support paid campaigns, ticker and chat functionality, video- and Flash-based learning modules and continued enhancements to the CMS. We are proud of our partnership with Dex One and will continue to find ways to innovate and add value to their business solutions.
Link
http://dexoneadvertising.com
The Dex One Advertising site offers local businesses the marketing solutions they need to reach, win and keep ready-to-buy customers. The1stMovement (T1M) was challenged with evolving the site to better reflect the brand‘s look and feel, personality and values. The new advertising site also needed to integrate cohesively with other Dex One sites while offering a consistent user experience and more in-depth product information. Along with developing the Web version, we were tasked with developing a mobile version.
Results
We revamped the Dex One Advertising site to offer local businesses a much more intuitive way of finding the marketing and advertising tools, products and information they need. We also created a separate mobile version of the new site along with a custom Content Management System (CMS) to make it easy for the Dex One marketing team to continually update information on both the desktop and mobile versions. Although the new site has only recently launched, we are already kicking off the next phase of enhancements. Our work will include the creation of a series of vertical landing pages to support paid campaigns, ticker and chat functionality, video- and Flash-based learning modules and continued enhancements to the CMS. We are proud of our partnership with Dex One and will continue to find ways to innovate and add value to their business solutions.
Link
http://dexoneadvertising.com
info@the1stmovement.com